A color palette created by nature: ancient olive trees rising from the famous red earth (terra rossa), vast golden wheat fields with straw haystacks, blooming prickly pears standing in front of the blue-green sea, leafy vineyards with red and white grapes.
This is Apulia or Puglia in Italian. Also known as “the boot’s heel”, it is a land in South-Eastern Italy characterized by this unique and exceptional beauty.

Apulia has a centuries-old history and was a cradle of multiples civilization: ancient Greeks, Romans, Byzantines, Normans, Angevins, Aragonese, and even Messapians.

Surrounded by the Ionian and Adriatic seas, Apulia is a long, narrow peninsula that hosts the longest (800 km) and most breathtaking coastline of the country.

The climate in this region is the Mediterranean climate with a warm and dry summer and mild and ventilated winter. Rainfalls are mainly concentrated during autumn and spring. Apulia is in the middle of the two seas and caressed by winds of Tramontana (a northern cold wind) and Scirocco (a Mediterranean warm wind that comes from the Sahara). The continuous circulation of air they create give some respite from hot temperatures and provide the ideal conditions for the development of excellent wine-growing districts. The breeze that comes from the sea is also a natural antiparasitic agent for grapes. Furthermore, from an oenological point of view, the alternation of high and low temperatures between day and night helps to obtain an even higher grape quality.

Apulia is geographically flat with only moderate hills gently sloping into the sea.
It is a fertile land with a soil well suited to grape-growing. The Apulian soil is quite deep and rich in red clay, allowing for greater water retention. Clay soil drains slowly and takes longer to warm up in summer. In this way, the retained humidity and the presence of iron oxide in the clay help the plants to produce grapes of excellent quality.

Hence, Apulia is mainly geared to the cultivation of red grapes. Local grapes, such as Negroamaro or Primitivo, get from the sun, the wind and the soil outstanding gifts.

Negroamaro is the most typical variety of the region. With its blue-black berries, it has a thick skin, and medium-large bunches shaped as truncated cones. In the glass, the wine is lovely powerful, dark, and velvety with a distinctive aroma of Maquis shrubland and licorice root.

Primitivo can produce dark and rich red wines of considerable interest. Fruit-driven with underbrush and berries notes, Primitivo wines are high in alcohol with a smooth texture.

Depending on the area, there are Primitivo del Salento, an IGP that produces remarkable, fruit-forward wines, and Primitivo di Manduria, a DOC that produces full-bodied wines with balanced tannins and a touch of sweetness.

Apulia speaks through its wines, communicating the region’s personality. In this landscape mosaic, sun-kissed grapes give their best. Centuries of patience, passion and experience of winemakers do the rest, creating powerful wines with black and red berries aromas, spices and tobacco. Strong, but simple tastes that evoke the undeniable bond with the land.